8th February 2019

Traidcraft February Bulletin

 

February Digital Bulletin-s2-issuu (1).pdf
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Bulletin
FAIRTRADE
FORTNIGHT OFFERS
MAGICAL
MALAWI
ON THE ROAD
FEB 2019
TRAIDCRAFTSHOP.CO.UK
TRAIDCRAFTSHOP.CO.UK
Welcome
Fun Facts
- Did you know...?
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Dear Friends,
Did you know that
the tasty cashew
nut is in fact the
seed at the bottom
of a cashew apple?
Fairtrade Fortnight
this month, so we at the
PLC are lending our full support to Traidcraft
Exchange’s annual Big Brew. Full details of
how to get involved are on page 8. Make sure
you have plenty of tea, coffee and biscuits to
make your event really shine. See our Fairtrade
Fortnight offers on pages 10-11.
We will be bringing our fabulous warehouse sale
on the road later this month. I hope to see as
many of you as possible at either the London or
Birmingham venues. Full details and registration
can be found at
www.traidcraft.eventbrite.com
Finally, ahead of moving premises later in the
year, we have deepened the discount on many
wonderful craft items, so stock up now to avoid
disappointment. Check out our
up to 80% off
Clearance Sale
on the website.
Happy fair trading!
Matt
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There are more than 40,000
varieties of rice, and it grows on
every continent except Antarctica!
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Raisins and sultanas
are produced from the
same grape - the only
difference is the way
that they’re dried.
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Fairtrade certified sugar
was first launched
in several European
markets in the late
1990s, followed by
the UK in 2000.
The Real Easter Egg Milk Chocolate 47424 £4.50 | 25710 (6 eggs) £23.94

The Real Easter Egg Dark Chocolate with Chocolate Squares 48808 £5.95 | 50266 (6 eggs) £33CHOCOLATE EASTER EGGS

An Easter celebration isn’t complete without a tasty fair trade Easter egg

to nibble on! All of our Easter eggs are made from Fairtrade certified

chocolate, so not only do they taste good, but they do good too.

FUN, FAIR AND FABULOUSLY YUMMYDivine 70% Dark Chocolate Luxury

Easter Egg with Mini Eggs

29078 £10.00Divine Pink Himalayan Salt Dark

Chocolate Easter Egg

34356 (100g) £5

37400 (6 x 100g) £27Divine Hazelnut Truffle Dark

Chocolate Easter Egg

31782 (100g) £5

33554 (6 x 100g) £271. Divine Dark 70% Chocolate Foiled Easter Mini Eggs 25428 £4.75 / 2. Divine Tangy Orange

Milk Chocolate Easter Egg 59928 (100g) £5 | 59208 (6 x 100g) £33 / 3. Divine Milk Chocolate

Hazelnut Praline Foiled Easter Mini Eggs 49188 £4.75 / 4. Divine Flight of Flavours Milk &

White Chocolate Easter Egg Selection 39458 (100g) £8 | 44492 (6 x 100g) £43.20 / 5. Divine Milk

Chocolate Speckled Easter Eggs 43446 £4.75 / 6. Divine Milk Chocolate Luxury Easter Egg with

Praline Mini Eggs 62084 £10 / 7. Divine Milk Chocolate Foiled Easter Mini Eggs 35646 £4.75

8. Divine Milk Chocolate Popcorn Easter Egg 69662 £10 / 9. Divine Chocolate Easter Egg Box

25778 (120g) £5 | 26864 (6 x 120g) £27Easter at TraidcraftTRAIDCRAFTSHOP.CO.UKSPRING | DISCOVER MORE ONLINE123456789V-EGG-AN

DELIGHTS

The Real Easter Egg Milk Chocolate 47424 £4.50 | 25710 (6 eggs) £23.94

Easter Egg Dark Chocolate with Chocolate Squares 48808 £5.95 | 50266 (6 eggs) £33CHOCOLATE EASTER EGGS

Easter celebration isn’t complete without a tasty fair trade Easter egg

nibble on! All of our Easter eggs are made from Fairtrade certified

chocolate, so not only do they taste good, but they do good too.

FUN, FAIR AND FABULOUSLY YUMMYDivine Chocolate Luxury

Mini Eggs

Himalayan Salt Dark

Easter Egg

5

100g) £27Divine Truffle Dark

Easter Egg

5

100g) £271. Divine Dark 70% Chocolate Foiled Easter Mini Eggs 25428 £4.75 / 2. Divine Tangy Orange

Milk Chocolate Easter Egg 59928 (100g) £5 | 59208 (6 x 100g) £33 / 3. Divine Milk Chocolate

Hazelnut Praline Foiled Easter Mini Eggs 49188 £4.75 / 4. Divine Flight of Flavours Milk &

White Chocolate Easter Egg Selection 39458 (100g) £8 | 44492 (6 x 100g) £43.20 / 5. Divine Milk

Chocolate Speckled Easter Eggs 43446 £4.75 / 6. Divine Milk Chocolate Luxury Easter Egg with

Praline Mini Eggs 62084 £10 / 7. Divine Milk Chocolate Foiled Easter Mini Eggs 35646 £4.75

8. Divine Milk Chocolate Popcorn Easter Egg 69662 £10 / 9. Divine Chocolate Easter Egg Box

25778 (120g) £5 | 26864 (6 x 120g) £27Easter at TraidcraftTRAIDCRAFTSHOP.CO.UKSPRING | DISCOVER MORE ONLINE123456789V-EGG-AN

DELIGHTS

In the UK, an
oceanic 165
million cups of
tea are drunk
every day.
Keep an eye out for our SS19 Easter flyer
which will be available soon.
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On The Road Again
What a difference three months make!
November last year, it looked as if we were going to have to close and this February, we will be on the
road with an impromptu Spring tour. While the team in the office are working on the Spring/Summer 19
catalogue, we are delighted to be on the road.
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February 2019
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February 2019
St. Paul’s Shadwell
East London
Wylde Green URC
Near Birmingham
For years now we have held regular warehouse clearances at our Gateshead HQ and many of you have commented
on how you would like to be able to attend but are unable due to distance. So, we will be bringing a van packed with
goodies so you can have a good rummage, pick up a bargain and restock on craft items post-Christmas.
The Day’s Agenda
At each roadshow we will hold a seminar. The seminars will give you a
chance to ask the team questions, hear all about what’s been happening,
as well as share our plans for 2019 and beyond. We will be joined at each
venue by our sister charity Traidcraft Exchange, who will be sharing their
plans for the year. We hope to also be joined by our friends from Saddle
Skedaddle and their Meet the People Tours.
The talks will be repeated twice during the day, giving you the opportunity
to come for the morning, afternoon or for the full day. Bookings are looking
strong, however there are still spaces at both events. The team will be
waiting with a smiling face and a warm cuppa. However, if you are planning
to stay over lunch-time please remember to bring your own lunch.
Register Today
Full details and registration
can be found at:
www.traidcraft.eventbrite.com
‘Looking forward to
seeing you all there.’
Matt Oliver - Sales
Update from Robin
Excitement
Looking forward I feel genuine excitement. We
are leaner and nimbler, and we share enormous
passion about what we do. Fair trade has been the
most monumental success, far beyond the dreams
of the pioneers who started things off back in the
1970s. It is mainstream and it’s here to stay. We
need to just take a moment and be thankful for all
the hours of effort and (mostly unpaid) work from
volunteers who got us here. You can celebrate your
achievements to the full.
We know also that fair trade will never be
perfect, and that it’s easy to snipe and complain
that supermarkets have merely jumped on the
bandwagon of convenience, but it is still possible to
enjoy the knowledge that hard-nosed, passionless
and ruthless buyers in multinational corporations
know that they can’t drop the label without a
huge stink and plenty of adverse publicity. This is
fantastic. How wonderful that we are such a pain in
the neck!
Deal or No Deal
As for Traidcraft, we are looking at the future and
we see a lot of turbulence ahead. We don’t know
whether tariffs of around 10% will hit us on April
1st, or if the pound will drop again if we leave the
EU without a deal. We don’t know what paperwork
will have to be completed to move goods in or out
of the UK. This is frustrating, but almost irrelevant
in the face of the real challenges ahead.
Good Stewards
Climate change is having a significant, occasionally
existential, impact on our producer friends. As one
coffee farmer told us, each year the co-operative
is having to plant its coffee bushes further up
the mountain to escape the rampant infestations
plaguing the valleys due to the warmer weather.
At some point, he told us, you run out of mountain,
and what does he do then?
We know that the health of the soil is the beginning
of all good farming and we are keen to pursue
our work with cooperatives who are working
organically, feeding bio-diversity, developing rain
capture systems, processing and re-mulching their
waste efficiently. It may mean that we all have to
learn to live a little more simply, investing in what is
good rather than buying what is cheap.
We are determined to be good
stewards of our resources:
this means putting the true
principles of fair trade into
commercial practice.
We have enough to be getting on with, and we
want to make sure that our partners have enough
too. I hope you will continue to support us on
this mission.
Robin Roth - CEO
Hard Times
The last few months have been some of the
hardest in our history. Facing up to the fact that
the old way of working was going to bankrupt
us was tough. We were trying to cover too many
bases in an ever more competitive world.
But once we knew what we had to do, and once we
felt the surge of support from so many of you, the
ride was easier to negotiate. Thank you.
We have said goodbye to many,
many wonderful colleagues.
We have managed our
resources faithfully and
ensured that everyone was
able to leave with their full
redundancy payment and we
have also ensured that every
single supplier received full
payment for all their deliveries.
These are not small matters when I look around
at the way many businesses treat their staff and
suppliers when times get tough.
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UP TO
80%
OFF!
CLEARANCE
SALE
TRAIDCRAFTSHOP.CO.UK
TRAIDCRAFTSHOP.CO.UK/
SALE
Introducing Malawi
meet the people tours

meet the people tours

A MEET THE PEOPLE TOUR INSIGHT
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It’s for good reason that Malawi
is often described as the warm
heart of Africa, and the friendly
welcomes and inspiring stories
make for an unforgettable Meet
the People holiday.
Lake Malawi
Our tour explores the north of the country where
the land rises from the warm shores of Lake
Malawi up into hills perfect for cultivating delicious
coffee, and levels out at the Nyika plateau where
we go in search of zebra, elephants and the elusive
leopard!
The first stop on our journey north gives us a
delicious taste of what is to come as we settle
down in the local café for a delicious mug of Mzuzu
coffee. In the coming days we meet smallholder
coffee farmers like Martha who shows with pride
her plot of organic coffee bushes and explains how
she cares for the plants and ensures that only the
best quality cherries are taken for harvest.
As we travel from place to place, the team of
local guides make every stop an experience as
we shop at village stalls to stock up on essentials
of fresh tomatoes and bananas and learn a few
greetings along the way. You might even want to
try your hand at making nsima using the traditional
technique to pound the flour!
No trip would be complete without taking time to
enjoy Lake Malawi. Formed by a fault in the Great
Rift Valley, the ancient lake is always a highlight.
On the northern shores we join farmers as they
gather their harvest of Kilombero rice.
A speciality grain known throughout Malawi for
its quality and taste, at this cooperative it holds a
special significance as the fair price they receive
is making schooling accessible for farming
families and funding scholarships for children
in the community.
Discover your adventure at
meetthepeopletours.co.uk |
0191 2651110 | traidcraft@skedaddle.co.uk
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Join us in June as we travel to
meet the people of Malawi!
Magical Malawi
01 June to 13 June 2019
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Street Market
If you’ve been captured by the delicious aroma
of Mzuzu coffee or want to see the rice harvest
for yourself then join us in June as we travel to
meet the people!
For more information about our holidays in
Malawi and around the world:
Visit: www.meetthepeopletours.co.uk
Email: info@skedaddle.com
Call: 0191 2651110
meet the people tours

Martha – an organic coffee
farmer at a Mzuzu cooperative.
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40th Birthday Big Brew!
It’s a big year for the Traidcraft Family
– 40 years of fighting for a fairer and more just world.
To celebrate, we at Traidcraft Exchange are
hosting an extra special Big Brew birthday
party as part of Fairtrade Fortnight! If you have
not yet already received a pack, you can order
one from us free of charge.
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THERE’S STILL TIME
TO GET YOUR PACK
Visit our site:
www.traidcraftshop.co.uk
/big-brew-pack-2019
Or call us on:
0191 497 6445
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After a difficult year, Traidcraft plc has found a
new structure and new hope for the future and
is ready to celebrate 40 years of trading.
We think there’s a lot to celebrate – from fair
trade firsts to pioneering new directions, the
Traidcraft story is an inspirational one, and
you’re at the heart of it.
Traidcraft Exchange are part of that too – and
that’s why we are dedicating our Big Brew to
celebrating 40 years of the Traidcraft story!
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Want to join us?
To celebrate, we’re asking amazing supporters like you to fundraise
for Traidcraft Exchange – and help even more people living in poverty
get a better deal from trade. What better way to mark 40 years than by
changing more lives for the better?
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How?
Whether by hosting a Big Brew, or taking on a ’40 themed challenge’
– baking 40 cakes to sell, walking 40 miles, swimming 40 lengths or
wearing a silly hat for 40 days, we want you to join us in celebrating
40 years of fairness – after all, none of it would have happened
without supporters like you.
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Resources
If you’d like help, sponsorship forms,
collection envelopes, leaflets or other
resources to help make your 40th
celebrations a success, you can find them at
www.traidcraft.org.uk/bigbrew, or give us a
call – we’d love to hear about your plans!
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Fairtrade Fortnight Offers
GEOMUESLI
18
TH
FEB - 11
TH
MARCH
GEOMUESLI Fruit & Nut
36870 (750g) Single | 48700 (5x750g) Case
GEOMUESLI Exotic Fruit
46778 (750g) Single | 60264 (5x750g) Case
GEOMUESLI Very Berry
31796 (560g) Single | 67788 (5x560g) Case
Singles
£4.15
OFFER £3.52
Cases
£18.75
OFFER £15.93
EAT YOUR HAT COFFEE
18
TH
FEB - 11
TH
MARCH
Eat Your Hat Honduras Ground Coffee
34978 (200g) Single | 37608 (6x200g) Case
Eat Your Hat Sumatra Ground Coffee
42508 (200g) Single | 48252 (6x200g) Case
Eat Your Hat Uganda Ground Coffee
52910 (200g) Single | 58638 (6x200g) Case
Eat Your Hat Zesty Monkey Ground Coffee
59470 (200g) Single | 65974 (6x200g) Case
Eat Your Hat Espresso Coffee Beans
68782 (200g) Single | 29924 (6x200g) Case
Singles
£5.90
OFFER £4.72
Cases
£31.80
OFFER £25.44
DIVINE CHOCOLATE
18
TH
FEB - 11
TH
MARCH
Divine Milk Chocolate with Orange
59728 (15x90g) Display Box
60588 (90g) Single
Divine Dark Chocolate with Mint
38350 (15x90g) Display Box
38574 (90g) Single
Divine Dark Chocolate with Ginger & Orange
30018 (15x90g) Display Box
32900 (90g) Single
Divine Dark Chocolate with Raspberries
43768 (15x90g) Display Box
49630 (90g) Single
Divine Milk Chocolate with Toffee & Sea Salt
34274 (15x90g) Display Box
35962 (90g) Single
Divine Dark Chocolate with Pink Himalayan Salt
41128 (15x90g)
DISPLAY BOX
43724 (90g) Single
Divine Dark Chocolate with Lemon & Juniper
53394 (15 x 90g) Display Box
53964 (90g) Single
Singles
£2.65
OFFER £2.12
Cases
£36.75
OFFER £29.40
TRAIDCRAFT
CHOCOLATE
18
TH
FEB - 11
TH
MARCH
Traidcraft Fairtrade Organic Milk Chocolate
with Praline
40610 (100g) Single | 38404 (10x100g) Case
Traidcraft Fairtrade Organic Dark Chocolate
Mint Cream
36186 (100g) Single | 35896 (10x100g) Case
Traidcraft Fairtrade Organic Milk Chocolate
34018 (100g) Single | 31916 (10x100g) Case
Traidcraft Fairtrade Organic 70% Dark Chocolate
29418 (100g) Single | 23962 (10x100g) Case
Singles
£2.65
OFFER £2.12
Cases
£23.50
OFFER £18.80
Traidcraft Fairtrade Organic Milk Chocolate
with Hazelnuts
50616 (100g) Single | 60452 (10x100g) Case
Traidcraft Organic Dark Chocolate
with Marzipan & Orange Liqueu
r
38610 (100g) Single | 61270 (10x100g) Case
Singles
£2.95
OFFER £2.36
Cases
£26.50
OFFER £21.20
TRAIDCRAFT SUGARS
18
TH
FEB - 11
TH
MARCH
Traidcraft Fair Trade White Granulated Sugar
28074 (500g) Single | 66634 (6x500g) Case
Traidcraft Fair Trade Raw Cane Sugar
69670 (500g) Single | 32518 (6x500g) Case
Traidcraft Fair Trade Golden Granulated Sugar
25940 (500g) Single | 54738 (6x500g) Case
Singles
£1.60
OFFER £1.28
Cases
£8.40
OFFER £6.72
Traidcraft Fair Trade Dark Muscovado Sugar
25620 (500g) Single | 62342 (6x500g) Case
Traidcraft Fair Trade Demerara Sugar
56222 (500g) Single | 30068 (6x500g) Case
Traidcraft Fair Trade Golden Caster Sugar
55132 (500g) Single | 63166 (6x500g) Case
Traidcraft Fair Trade Light Brown Soft Sugar
24440 (500g) Single | 26642 (6x500g) Case
Singles
£1.65
OFFER £1.32
Cases
£8.70
OFFER £6.96
Traidcraft White Fair Trade Sugar Sticks
52046 (approx 500x3g) Case
Traidcraft Brown Fair Trade Sugar Sticks
66714 (approx 500x3g) Case
£8.00
OFFER £6.40
15%
OFF
20%
OFF
20%
OFF
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Fairtrade Fortnight Offers
20%
OFF
20%
OFF
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Important Product Updates
Stem Ginger Cookies
We are currently out of stock of the Stem
Ginger Cookies, we had hoped that they
would be back in stock in January. We
are updating the packaging and also the
ingredients used in the biscuits. The Stem
ginger currently used in the biscuits is not
fair trade because at the time this was not an
available ingredient, it now is available. We
are doing a line trial with this new ingredient
in February and hope to get the product back
in stock in March. Where an ingredient can
be fair trade, it should be fair trade. In the
meantime for those Ginger biscuit fans we
do still have available the GEOBAKES Ginger
Snap biscuits.
GEOMUESLI
We will be doing the last production run of
GEOMUESLI Very Berry this month but the
rest of the range will be continuing.
GEOBAR
Last year saw the last production of our
GEOBAR range. With the supermarkets no
longer selling GEOBARS we were unable to
sustain further production runs so the hard
decision was taken to stop producing them.
Tropical Wholefoods
Our Store cupboard ingredients will be
moving over into Tropical Wholefoods
packaging, the products are exactly the same,
we are working closer now with our friends
at Tropical Wholefoods. Watch out for some
new products in next months Bulletin!
Clean and Fair
The Product range is being re-formulated with
a different type of FairPalm oil, once we have
confirmation that this product works we will
be revieing the range and bringing back to
you, I hope to update you with more progress
on this next month.
Meaningful Chocolate
Company
Both Milk and Dark Easter eggs will be
available as singles and cases to buy.
Divine
The 35g and 90g will be back in the range
along with the Easter range from Divine.
Lizy White - Product Development
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Get to know us better...
Traidcraft
@Traidcraft
@Traidcraft
Traidcraft


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